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Technical SEO

Technical SEO refers to website and server optimizations that help search engine spiders crawl and index your site more effectively to help improve organic rankings. Search engines give preferential treatment in search results to websites that display certain technical characteristics: a secure connection, a responsive design or a fast loading time — and technical SEO is the work you need to do to ensure your website does so.

Technical SEO

Why you need to implement Structured Data

Google, Bing, Yandex and Yahoo agreed on a standardised format: schema.org for providing information about a page and to classify its content. using Structured Data will enable you to improve the way your pages are displayed. What are Structured Data for You can use Structured Data to provide additional information about creative work, events, organisation, […]

Technical SEO

Mobile Friendly

Your site must be mobile friendly. If your website is not mobile friendly, in most cases, you are in trouble. Google now uses the mobile version for indexation so called mobile first. If you are not sure, you can use Google’s tool below. Google’s Mobile Friendly Test Responsive website A ‘responsive’ website design adjusts itself […]

Technical SEO

https and what is does for SEO

What is HTTPS Hyper Text Transfer Protocol Secure (HTTPS) is the secure version of HTTP, the protocol over which data is sent between browser and the connected website. The ‘S’ of HTTPS stands for ‘Secure’. It means all communications between browser and website are encrypted. HTTPS is now the norm HTTPS is often used to […]

Technical SEO

The SEO Website Migration Checklist

First published: March 3rd 2023 Whether for a site relaunch with a change of domain or switch to https, if the site structure is changed, some important steps need to be followed. Redirects Preparations Pages to redirect All pages with value should be redirected: those with existing traffic and/or those with backlinks pointing to them.The […]

Technical SEO

Dynamic Rendering

For JavaScript apps such as React, Angular or View, search engines such as Google still struggle to properly crawl and index all pages. Although they say they can achieve this over time after many visits, they do recommend for most sites to use dynamic rendering. Currently, it’s difficult to process JavaScript and not all search […]